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Nestlé’s Nespresso is taking a leap beyond its signature coffee platform with the launch of a honey product for the first time in its nearly 40-year history.
The global food and beverage giant is introducing honey and honey syrup in its Nespresso Bloom line, which is made by the same company. Bees pollinating coffee trees in Colombia where Nespresso get some of it Soy and honey allow brands to double down on sustainability by incorporating more regenerative farming practices into their business.
“Supporting sustainable practices in coffee farming has always been part of Nespresso’s DNA, and this pilot is a result of our commitment to sustainability that is driving innovation beyond the capsule,” Nespresso North America CEO Alfonso Gonzalez Lössen said in a statement. “Our mission is to deliver a differentiated and exceptional coffee experience while safeguarding the future of coffee.”
This product not only supports Nespresso’s sustainability efforts, but also allows us to participate in the growing consumer trend of using honey as a sweetener in coffee. Despite a decline over the past two years, honey use is on the rise due to its association as a superfood. According to USDA data, the average person consumed a record 1.9 pounds in 2021.
Nestlé also offers coffee Nespresso Bloom Honey can be used with pastries, yoghurts and whipped ricotta, while the honey syrup is ideal for: Macchiato, espresso martini, waffles. The product reportedly contains: A floral fragrance with notes of caramel and vanilla.
The product will be available for the first time on August 7th at two Nespresso boutiques in New York City and San Francisco. Two weeks later, the honey and honey syrup will be available nationwide on the Nespresso website. A bottle will cost $18. The product is currently only available in the United States.
Nestlé said that so far this year, 50 Colombian farmers have cared for more than 43 million bees, which have produced about 2,000 pounds of honey.
Nespresso I got a supply of coffee Produced on AAA farms in Colombia for 20 years. In 2003, Nespresso and Rainforest Alliance launched the AAA Sustainable Quality Program to ensure a sustainable supply of high-quality coffee, improve the livelihoods of farmers and local communities, and protect the environment.
Nespresso was founded by Nestlé in 1986 and expanded throughout Europe before making its U.S. debut four years later. Last year, Nespresso reported double-digit growth in North America, taking market share from its competitors, a trend that is set to continue through 2024.
