
Apple has been trying to expand the world of the Apple TV+ series “Seventce” through online data, e -books, podcasts and other content. The Cupertino Tech Giant uses platform power to easily distribute supplementary materials added to the storytelling ability of the show, providing more clues to viewers for the mysterious employers of the series, Lumon Industries and other characters.
For fans of the production itself, the producers, Ben Stiller and STAR Adam Scott, explore the scenes and the nuts and bolts of other behind -the -scenes content.
The most popular Apple TV+ series, “SEVERANCE”, has received interest and award for film technology, direction, and production design, but resonates with viewers because it reflects dissatisfaction with American society.
If the boundary absurdist takes the same topic such as the risk of capitalism, the length to go to achieve the balance of work and life, the oppression, classism, and the evil of class, reaches a wider group than those who usually watch SCIs. . -Fi.
The marketing around the “Puzzle Box Style” TV series, where online content becomes part of the show itself, is where where where where where Where Where Where the Where where Where WHERE WHERE WHERE WHERE where WHERE -Ins provided additional clues to the mystery of the show, such as the Dharma Initiative.
But unlike “LOST”, the “SEVERANCE ‘S” producers promised to know where the series is going and how to end. It is more fun to go down the rabbit hole chasing online clues.
Here are some of the supplements that extend the “SEVERANCE ‘S” universe and provide a hint in the future.
Official partner
- “SEVERANCE: LEXINGTON Letter” published by Apple Books. The story and horse are known from the perspective of Margaret “Peg” Kinkade, a constant Lumon industry employee who discovered the dark truth about her employer.

- This download includes orientation booklets of Macrodate Refiner for newly used staff, featuring the Lumon version of Microsoft’s Clippy.

- “The you are” published by Apple Books. In this series, the book was written by Dr. Ricken Lazlo Hale, a character of “Severance” and plays a role in the staff’s awakening. The companion book, which is provided with e -books and narration audiobooks, offers the first eight chapters of Ricken’s OEUVRE, which is dedicated to self -discovery and bizarre anecdotes.

- Retirement podcast with Ben Stiller & Adam Scott. Audacy’s official podcast shows the details of the story behind the actor interviews.
- Linkedin profile of lumon industires. LinkedIn studies the next job to find the Lumon Industries Business Profile. Lumon Industries Business Profile introduces a fan to the founder Kier Eagan’s concept. . This page often posts attempts to recruit new workers to join Lumon, headquartered in a virtual village, KIER. The ominous shades of the content are no different from the words of some companies surrounding it in Linked.

- Follow the “SEVERANCE” producer Dan Erickson in his Reddit AMA. For a few years, fans who are still looking for “official” (limited cases) are worth reading the answer. (For example, Erickson said, “Yes, the office is real. Everything that is physically and actually seeing is actually happening.”
- Roku’s free fan experience. Streaming Media Players and TV manufacturers have partnered with Apple TV+and provided free season 2 previews including MARK S., Helly R. and other character intro and free season 2 previews including exclusive behind -the -scenes content. Cast interview. (As the premiere is passed, you can access the fan experience by searching the ROKU instead of the home screen menu.)

- Lumon industries of tiktok. This tiktok account seems to run video content produced by Lumon (aka Apple’s Marketing Team), but it seems to run independently. On the page, you can find a retro video scene in a village called KIER, and there is an additional excerpt from the Lumon ‘S Management Program (“Lump”). It’s like a low fraudulent thing to do when bothering the team. For example, it is a good idea to eliminate all the distracting so that employees can focus on “important and mysterious” work.
- X, Instagram, Threads, and YouTube have social media accounts for lumon industries, but do not check or run Apple.
- Reddit users can explore the theory of “retirement” and share ideas in communities such as R/SEVERANCEAPPLETVPLUS, R/SEVERANCETVSHOW, R/WELCOTOLUMON, or share shitposts in R/OKBUDDYSEVERANCE.
- TUMBLR users can join the online Tumblr community dedicated to “Sevenance”, which allows you to find fans ‘blog posts and fans’ arts.
- This book is a “real” book, so you can leave “you are not you”. One of the selected reviews is as follows: “Bullings are just a bull and a lie. I am looking forward to reading the whole book, but every time I order a copy, I am stolen in the stairs in front of me. I’m so disappointed. ”
Fan production fun

- Lumon Industries website. Daniel Shiffan, a programmer, and his IUTUBE series viewers designed by this fan, the chuck, the MDR employee, is a MDR employee, and modifies the number (scary and unless otherwise) in the box at the bottom of the screen. The fan version is different from the software shown on TV. For example, BINS is not marked with various “tempers” like a show. Episode from the website 1.
- Also in Shiffan, you are BlueSky on Bluesky and X Auto-Posts Dr. Excerpt from Ricken Hale’s book. “Society expresses a society of fantasy, but a festival for abundance hidden in a comic book of reality is festival.” Shiffan also put the bot’s source code in GitHub.
- Retirement Wiki. Wiki, created by this fan, is dedicated to “Severance” and you can study characters, music, locations, episodes, events, and theories at one destination. (Fandom and wikiwand also have wikis.)
- The SIMS 4 game has a Lumon office made by a fan.

“SEVERANCE ”Season 2 is in Apple TV+that arrived at the recent Android mobile device. Season 2 began to air on January 17, 2025 and includes 10 episodes that end on March 21, 2025.
Have you ever made your favorite retirement fan? Please let me know: sarahp@techcrunch.com.









