Pubg: Battlegrounds and Battlegrounds Mobile India (BGMI), famous for its title, Krafton, a famous Korean game giant, Krafton, is a 12-year-old Indian game studio nautilus Mobile in all-cash transactions in all-cash transactions I have acquired it in the dollar.
On Friday, a Korean game company confirmed that Nautilus, a popular game studio with a cricket franchise centered on CRICKET lovers on TechCrunch, acquired “75% of the stake”.
Craft Turn will continue to operate independently after this transaction, which is expected to be closed by the end of this month, and all 45 employees remain in the salary of Nautilus, Krafton said to TechCrunch.
Founded in 2013, NAUTILUS recorded millions of downloads for the Real Cricket franchise with five titles, including Real Cricket 24 and Real Cricket Premier League.
Craftton aims to reinforce Nutilers’ “core competencies” in high -demand mobile cricket games in India, which loves cricket by purifying existing titles in the short term and exploring new genres in the long term.
Nautilus CEO Anuj Mankar said, “Notilus’ development capability will help Krafton doubles Indian game strategy, and can build more games and genres in both Indian and global markets.
The company plans to expand the existence of Nutilers to other regions over time.
The mobile game market in India has grown steadily and is led by many young smartphone users. The mobile game dominates the entire game industry across the country by spending 77.9%of its total sales according to the market information company Niko Partners. The company also estimates that the country’s mobile game sales will increase from $ 660 million by 2023 to $ 1.1 billion by 2028.
Krafton, which is a promising and major market, is a promising and major market for successful and major markets, with a net margin of 119.3%compared to last year, about $ 889 million (KRW 1.3 trillion). However, most of India’s growth stems from the main title for local audience Battlegrounds Mobile India (BGMI), which has recorded the highest sales and surpassed 200 million downloads last year.
The company has another title, including Bullet Echo India, Road to Valor and Cookierun. But they have not yet helped repeat the success stories of the localized PUBG version, Battle Royale.
The contract can help to attract new gamers by exploring new successes, including crickets and other sports games, beyond BGMI.
In 2020, Jetsynthesys, Indian Digital Entertainment and Technology, acquired 100% stake in Nautilus Mobile. In 2022, Craftton’s strategic investment reached $ 5.4 million.
SOHN was the reason for the initial investment in Techcrunch, but Krafton found a role as a minority stakeholder in terms of support for contents of the studio. He said that gaining control steaks will allow deeper cooperation and greater participation in key development efforts with Nathylus.
NIHANSH BHAT, head of Krafton India, said, “I believe that cricket games have a lot of potential. We believe that there is a lot of potential. We want to make our best to realize the potential of this market.”
Jetsynthesys remains a “important minority” investor of Nautilus Mobile and will continue to cooperate with studios in the region including Esports. The company has already partnered with the studio and partnered the actual cricket game with the cricket team related to Indian Premier League, the world’s most advantageous cricket tournament in India.
BHAT asks the question of how Krafton will measure the success of the transaction after completion, “We will want to see a long period of profit, increase in user -based, improvement, and all common things.
So far, Craftton has invested more than $ 200 million in India, except for Nautilers Mobile.
Krafton’s 20%investment in India was in game and game merchants. However, the company has also invested in Indian startups, including payment platform Cashfree, audio platform KUKU FM and influenza marketing platform One EMPRESSION. It also supported funds including the first india fund of game -oriented Lumikai and IMM Investment.
SOHN said, “We are looking for business cooperation opportunities with the acquisition, proper investment, and even the remarkable US players.
NAUTILUS will join 14 other game studios from around the world.
