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Most shoppers think it’s important that groceries and furniture products are natural or organic, but I don’t know what the term means about the product that the product is experiencing. Acosta Group Report It was released on Thursday.
This confusion leads to many consumers from purchasing nature or organic products even if they have more and more priority to their health.
About 1,500 shoppers who participated in the survey participated in the survey conducted in the second half of October said that they purchased at least one natural or organic product for six months before the study.
In addition, almost 60%of the respondents bought the product, and reported that more than one fifth of the products purchased more natural and organic products for that period. ACOSTA said that it is purchasing nature or organic products according to a similar proportion of participants who participated in the survey.
Even if people show strong interest in natural and organic products, there is a confusion about the meaning of the label. 40 %of all shoppers believe that this term means the same, and uncertainty leads to nearly a fifth of those who rely on existing products to avoid purchasing natural and organic products, ACOSTA said.
Concerns about costs also play a role in preventing people from purchasing natural or organic products, and more than 70% of existing products prefer traditional products, and more than 70% of consumers who prefer traditional products, nature or organic six months ago to point to low prices. This is the biggest reason for not purchasing the product. Survey according to the report.
