Miami, Florida, August 15, 2024, Chainwire
Floki has signed a partnership with Nottingham Forest Football Club, who currently play in the English Premier League (EPL).
As announced on Thursday, Floki has become Nottingham Forest’s official cryptocurrency partner, with extensive marketing and promotional rights.
“We are proud to be joining the Premier League with a club that is an institution in world football,” said Floki’s media relations manager. “Just as Nottingham Forest are building their future as a dominant force in world football, Floki is on the same journey as Valhalla, constantly challenging and innovating to establish itself as one of the most successful brands in its sector.”
During every home game, the Floki brand mark is displayed on an LED board facing the cameras for three minutes from kick-off to the final whistle. This ensures that the Floki brand is visible to both the stadium spectators and TV viewers.
The Floki logo will also be prominently featured, appearing in four slots on the official Premier League interview backdrop at each home game and in four spaces on the press conference backdrop used throughout the season.
Floki will have a strong presence across Nottingham Forest’s social media channels, with the brand being mentioned in posts related to regular time scores for both the men’s and women’s senior teams, as well as in all substitution announcements.
Additionally, Floki will be featured prominently in the matchday program distributed at each home game, with the logo appearing on the cover. This will help Floki connect with fans and the matchday experience.
Fans can look forward to exciting prizes such as autographed merchandise. At the end of the season, Floki will offer fans the opportunity to participate in a ‘play-on-the-field’ experience at the stadium.
Paul Bell, Chief Operating Officer at Nottingham Forest, said: “We are delighted to welcome Floki as an Official Partner and look forward to working closely with them ahead of the 2024/25 season. As one of the most innovative companies in its field, we are delighted to be working with the Floki community.”
EPL's popularity
The English Premier League (EPL) is the most popular sports league in the world. It has more viewers than the UEFA Champions League and the Bundesliga combined. In the 2022/23 season, the EPL attracted a total of 3.23 billion viewers. The matches were broadcast to 712 million households in 190 countries.
According to Nielsen, 2.01 billion viewers watched live match broadcasts during the season. In addition, 1.22 billion viewers watched highlight shows and other related programming. English Premier League clubs also have a huge social media following, with over 500 million followers across Facebook, Instagram, TikTok, X, and YouTube.
The History of Nottingham Forest
Founded in 1865, Nottingham Forest is a club with a rich history. They are one of only eight clubs to have won the European Championship for two consecutive years, along with Liverpool, Ajax, Bayern Munich and Real Madrid. Nottingham Forest also have a strong online presence, with over 4.5 million followers across various social media platforms. This includes 1 million fans on Facebook, 670,000 followers on X, 1 million followers on Instagram, 1.2 million followers on TikTok and 184,000 subscribers on YouTube.
Introduction to Floki
Floki is the cryptocurrency and utility token of the people of the Floki ecosystem. Floki aims to become the world's most well-known and used cryptocurrency, with a focus on utility, charity, community, and marketing. Floki currently has over 490,000 holders and is a strong brand recognized globally thanks to strategic marketing partnerships.
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Contact
Community Relations Officer
Pedro Vidal
Floki
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Disclaimer: This is a sponsored press release and is provided for informational purposes only. It does not reflect the views of Crypto Daily and is not intended to be used as legal, tax, investment or financial advice.
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