Hyatt Hotels Corp. announced the first hotel in its new Unscripted by Hyatt collection and added six Wink hotels in Vietnam.
Founded in 2021, Wink is a technology-enabled and sustainability-focused lifestyle brand that blends modern Vietnamese design with a “nostalgic touch.”
Hyatt’s strategic agreement with Wink’s parent company, Indochina Kajima, more than doubles Hyatt’s presence in Vietnam, increasing the number of hotels from four to 10.
The six hotels joining the Unscripted portfolio are Wink Saigon Centre, Wink Danang Centre, Wink Danang Riverside, Wink Tuy Hoa Beach, Wink Can Tho Center and Wink Hai Phong Centre.
Wink Hanoi Westlake will join Unscripted when it opens in late 2026.
Hyatt announced plans for Unscripted in May. The concept is a luxurious, independent hotel.
