In 2024, Mondelēz International, a large brand of large brands such as Oreo, Ritz, CLIF, etc., saw a recyclable stagnant packaging speed, and the virgin plastic reduction effort was shaken.It has been released on it “Snack is correct” sustainability report last week.
The report deals with the period between December 1, 2023 and November 30, 2024. Regarding the company’s carbon footprints Mondelēz 5%of the total greenhouse gas emissions are related to packaging. Mondelēz did not mention the backward trajectory of the Virgin Plastics reduction effort, and increased 4.6% in 2020 by 2024.
| 2021 | 2022 | 2023 | 2024 | 2025 goal | |
| Packaging designed to be recycled | 95% | 96% | 96% | 96% | 98% |
| Overall virgin plastic reduction | 4% | 2.9% | 1.7% | (4.6)%% | 5% at the baseline in 2020 |
| Virgin strong plastic reduction | – | 5.4% | 10% | 1.4% | 25% on baseline in 2020 |
| Packaging recycling plastic content | 0.5% | 1% | 1.4% | 1.6% | 5% |
Textile materials are still dominant Mondelēz’s packaging portfolio. of 875,800 tons of packaging Mondelēz was used last year, 49%were cardboard and 27%were paper. Since then, flexible (15%) and rigid plastics (6%) have been followed, of which weight has decreased compared to 2023. Glass and metal each have about 1%.
The company insisted that the approach was related to the reduction of packaging. Recycling plastics can be evolved and recycled and removing “problem materials”. Improves systems, infrastructure and policies that support collection. This includes the extended producer responsibility and the “legally changing treaty that helps to harmonize the global policy.” “We are looking forward to the progress for the next year.
Mondelēz I still did not mention whether to meet the 2025 packaging sustainability goal or whether to re -evaluate it. However, the company pointed out the ongoing challenge using the report. “The sourcing of high -priced and limited availability materials,” the landscape of the national and international policy with the connection, the complex global supply chain.
yet, Mondelēz was able to change some of it Packaging portfolio. The integration of recycling plastics is increasing. The company said that the supply of recycling content for flexible movies is gradually increasing. As a rigidity, the company converts North America’s plastic cookie tray and contains up to 50%of recycled pets. In Southeast Asia, the company completely removed the plastic tray from the cookie portfolio.
The company partially relieved the expectation for reducing the packaging in 2025: “We think we have a powerful project pipeline in 2025, but we expect to have difficulty in overcoming technical tasks for sourcing new materials, securing new solutions, and implementing new solutions.”
