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A Pennsylvania supermarket will soon be adding ready-to-drink cocktails to its store shelves.
Last week, Governor Josh Shapiro said: signed the law This would amend state liquor laws to allow establishments like restaurants and grocery stores to sell ready-to-drink cocktails.
The law, which takes effect in mid-September, defines ready-to-drink cocktails as pre-mixed beverages made with 16 ounces or less of alcohol and containing no more than 12.5 percent alcohol by volume. It also bans the sale of canned cocktails after 11 p.m.
Previously, canned cocktails could only be sold in Pennsylvania at state-owned liquor and wine stores.
“Because base alcohol is the alcohol of choice, Pennsylvania consumers can only purchase (ready-to-drink cocktails) in state stores. Unfortunately, there is currently a limited product offering, and these sales account for less than 2 percent of store shelf space,” said state Sen. Mike Regan, who sponsored the bill. I wrote it in a note Last year. “While these products continue to grow and spill over into neighboring states, Pennsylvania's options remain limited.”
The new law comes at a time when canned cocktails are booming. Ready-to-drink canned cocktails are the fastest-growing segment in the alcohol category, expected to grow by nearly 27% to $2.8 billion in sales by 2023. Distilled Spirits Council of America. Many beverage companies have created new formulations. Recent product launches According to Food Dive, it falls into that category.
In Pennsylvania A long history of complex liquor laws And grocery stores across the state face a challenge: Some of the strictest alcohol laws In the country. But state lawmakers have been trying to ease restrictions for years. In 2015 and 2016, Pennsylvania introduced several changes, including allowing grocery stores to sell wine by the bottle and opening the state’s Fine Wine & Good Spirits stores on Sundays. As PhillyVoice reported:.
Grocers have recently joined forces with legislators in several states, including Connecticut and Maryland, and the liquor industry. Catch more alcohol sales.
