The region’s tourism department has finalized its high-level appointments. Seatrade Cruise Global 2026 in Miami BeachWe are holding a series of meetings with major cruise lines to maintain and expand our role in Eastern Caribbean travel itineraries.
The annual conference is one of the most important gatherings on the cruise industry calendar, where destination and cruise executives shape deployment decisions, port calls and onboard experiences.
Talk directly with the industry’s largest cruise lines
During the event, U.S. Virgin Islands officials met with senior British leadership. Norwegian Cruise Line, Royal Caribbean, Carnival Cruise Line, Disney Cruise Line, Virgin Voyages, Silversea Cruises.
Discussions focused on itinerary planning, port operations, and the overall customer experience across ports in the region. St. Thomas, St. Croix, St. John.
Meetings are a key part of how cruise destinations secure future ship calls and maintain their presence on highly competitive Caribbean routes.
3 Island Cruise Experience
The main focus in the region remains multi-island products.
st thomas It continues to be a major cruise gateway with direct access to the shopping districts, beaches and travel hub of Charlotte Amalie.
From there, the experience expands.
saint john Provides access to Virgin Islands National Park with protected coastline, hiking trails, and snorkeling sites. st croix We offer a unique experience centered around a historic city. Christiansted and FrederickstedAlong with cultural sites and culinary destinations.
This range allows cruise lines to offer a variety of shore experiences within a single destination call.
Maintain visibility to travelers and media
Alongside the industry conference, delegates also ran targeted media sessions with travel and lifestyle outlets to expose the destination to both consumers and the wider travel industry.
The conversation highlighted cruise services in the region, multi-island access and on-island experiences available to passengers.
Introduction to local culture
The U.S. Virgin Islands also attended the conference, highlighting cultural and hospitality elements.
Activation at the booth included a curated cocktail program and a “farm-to-glass” experience featuring St. Croix-based mixologists, along with prizes from local tour and port partners.
The week began with a celebration of our partnership with the region. Florida-Caribbean Cruise AssociationStrengthening the long-standing ties between the destination and the cruise industry.
