Zendaya explodes with ON in a campaign inspired by a new science fiction.

Zendaya literally take off from the latest collaboration with Swiss Performance Brand On. New campaign of the title John DreamerGenre bending, cinematic exploration that blurs the boundaries between fashion, exercise and fantasy. The project, which was called the “greatest movie,” is leading the crew by imagining the Emmy and Golden Globe winning actresses, at the center of the space expedition, and the surreal external space travel, which is connected, confidence and a metaphor for the community.

Law Roach, a long -time creative partner of Zendaya, directed by famous visual artist Nadia Lee Cohen, is styled and anchored by the latest Spring/Summer 2025 Movement Lifestyle Collection. John Dreamer It is a bold visual statement. Think Retro-Futurism meets high fashion with science fiction classics, experimental arts and healthy and healthy informal charms in the 1970s.

At the center of the campaign is Cloudzone, a units lifestyle sneaker made jointly with Zendaya. In addition, the studio knit body suit is noticeable along with the entire lineup of smooth and functional performance such as crop top, tights, tights, jackets and shorts in the new Zendaya editing. The entire capsule is now available through Online Store.

“John Dreamer Zendaya said in a press release: “I loved working together to bring something creative and unexpectedly. For the first time with NADIA, I had a unique energy to this set, and as always, I made my experience more special. It is about the kind of trust that gives freedom to try something new out of the zone. ”

Trailer style campaign is a story experience, not a showcase of new equipment. Star challenger and sand dune Suitable for the silhouette of ON’s future guides the team through an unknown planet and training sequence that collides with motility and artistry. Set design, styling, and film shooting draw viewers into a dreamy universe that is very similar to art installation like fashion movies.

On the chief marketing director of On, Alex Griffin added: “Working with Zendaya, Nadia Lee Cohen and Law Roach, we were able to push the boundaries of the campaign. John DreamerWe have a fantastic feeling, but we have created a world that talks about the power of exercise, the power of connection, and a very practical topic that enters something bigger than ourselves. Congratulations on creative freedom. ”

With John DreamerOn and Zendaya are starting to exercise, not starting new collections. It is bold, imaginative, and finances what the collaboration between artists and brands can look like. Whether you are here for fashion, storytelling or spacecraft atmosphere, one thing is clear: The future of exercise is amazing.

Shopping your favorite work in Zendaya editing below.

In the cloud zone

price: $ 140

Train

price: $ 85

In the studio knit crop

price: $ 90

Studio knit shorts

price: $ 100

Studio Knit Body Suit

price: $ 150

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